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tripchi - Auto Importer & Taxonomy Builder

Tags map many-to-many and are used by the global search box, Types map 1-to-many and are used by the main drawer menu's selectable filters.
  • Developed scraper tool for importing Airport data from HTML, JSON, and RSS feeds.
  • Automated and improved categorization - despite an insufficient taxonomy - by learning from the full text of previous imports.
  • Built batch processing tool to review and update importer decisions by tagging content to effect Tag weights to a primary Type.

Started: 2014-10-01

Launched/Lasted: 2015-10-01

Technologies: Drupal 7, PHP, MySQL, HTML5, CSS3, JavaScript

Industries: Travel, Language, Analytics

Team: E.A.Taylor: Front-End, Back-End

Companies/Brands: tripchi

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ID Dashboard

The tool automates monthly reports for clients, by aggregating data from all active marketing channels or installed tracking tools, such as Twitter, Facebook Insights, Google Analytics, and YouTube.
  • Built fluid interface of drag-and-droppable graphs for Project Managers to create monthly performance reports of client campaigns.
  • Built API to customize each graph with comments, unique headers, colors, sizes, and display orders before generating shareable URLs to produce reports across accounts or without login.
  • Built site permissions matrix for view, write, and delete privileges limited per user, client, brand, and project.
  • Modularized graph components to build and refresh off a normalized JSON structure, produced on-load and via AJAX, further allowing data drilling on all metrics and dimensions.

Started: 2013-07-01

Launched/Lasted: 2013-12-01

Technologies: PHP, CodeIgniter, mySQL, AJAX, JavaScript, Google Visualization API, Facebook API, YouTube API, Twitter API, Laraval, CSS3, HTML5

Industries: Analytics

Team: E.A.Taylor: Design, Front-End, Back-End. Juan Ruiz: Business Development. Claudia Huertas: Business Development. Alejandra Farfan: Project Management. David Duran: Project Management. John Parra: QA. Mauricio Zambrano: UX. Catalina Molina: UX

Companies/Brands: ID Interactive

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Healthline Dashboard

Dashboard is an all-in-one Content-Management-System, Reporting, and Ad Configuration tool. It controls where, when, and why to inject ads or content in webpages. It also allows reviewing Navigator, healthSTAT, and the internal crawler's performance across various installations.
  • Built this Dashboard to provide the crawler additional controls for prioritizing areas of the page to parse, skip, and flag for injection or inter-linking; with Java / Spring and Oracle/SQL.
  • Built tool to rebuild any webpage within a proxy environment on Healthline servers in order to install, test, and demonstrate Navigation functionality on any URL.
  • Optimized crawler’s queue to more efficiently check for content changes, ignoring irrelevant differences in the DOM source.
  • Improved backend healthSTAT crawler’s keyword selections with configurations per domain to prioritize URL segments vs. DOM Body vs. DOM meta data, based on target site’s semantic standards.

Started: 2009-05-01

Launched/Lasted: 2012-07-01

Technologies: Java, Spring, Oracle, JavaScript, AJAX, jQuery Mobile

Industries: Health, Analytics, Marketing

Team: E.A.Taylor: Design, Front-End, Back-End

Companies/Brands: Healthline Networks

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Healthline computeQA

Automated Quality Assurance & Monitoring Through Interactive, Intelligent Browser-Based Crawling.
  • Built this Google Chrome Extension and browser-based Crawler to automate QA of web pages after all ads and third party javascripts have completely loaded, with pure JavaScript and SQLite.
  • Mapped entire websites while comparing keywords / categorization choices by each different Healthline API, as well as competing ad tags.
  • Automated .jpg screen captures of every page crawled, with options to first render watermarks and set colored borders around each area of that page where Navigator might inject ads, content, or hyper-links.

    Started: 2009-05-01

    Launched/Lasted: 2012-07-01

    Technologies: WebSQL-lite, JavaScript, Google Chrome Extension, jQuery Mobile, LocalStorage

    Industries: Analytics

    Team: E.A.Taylor: Design, Front-End, Back-End

    Companies/Brands: Healthline Networks

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    Elite Wedding Locations

    A reporting system for advertisers to view site traffic, user inquiries on their properties, and return-on-investment figures.
    This system included 3 levels of access with top level administrators being able to change cost values per account or property, receive notifications upon account logins, and scheduling custom reports to be email at any frequency or time span, to anyone. The system provides complete drilling capabilities on any data set for any time frame; and populates both Flex graphs and DHTML tables and charts with a single click.

    Started: 2009-05-01

    Launched/Lasted: 2009-07-01

    Technologies: AJAX, AS3, Flex, PHP, mySQL, JavaScript

    Industries: Analytics, Marketing

    Team: E.A.Taylor: Design, Front-End, Back-End. Jacquas Habra: Project Management. Kevin Kent: Project Management. James McCorkle: Project Management

    Companies/Brands: Elite Wedding Locations, Noospheric LLC

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    LealtadCard

    Lealtad card is a tool for independent retailers to publish and track promotions, along with their returned value and cost. For consumers, LealtadCard provides a way to search nearby promotions and publish their own controlled requests for good deals.
    The promotions could be sent via SMS or Galaxy's Chord Framework. The interface and CMS is still in development

    Started: 2013-05-01

    Technologies: Native Android SDK, Java, Facebook API, Chord Framework, All-Share Framework

    Industries: Ecommerce, Marketing, Analytics

    Team: E.A.Taylor: Design, Front-End, Back-End. Sam Taylor: Business Development

    Companies/Brands: TaylorMadeTraffic